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Tips For Choosing Your Event Management Software

Jessica Harp
February 25, 2021

When it comes to events—whether in-person, virtual or a hybrid of the two—you need reliable event management software that is going to be able to handle anything that comes your way. If you’ve been dealing with event management software that isn’t meeting your needs anymore, it’s time to do some research to see what options are out there, as well as which one is best for you and your organization. However, that involves more than simply Googling to see what might be the best fit. You need to have a game plan in place to ensure you’re getting exactly the right event management software to meet your needs. 

Ask Yourself Why

The first question you should ask yourself is, “Why do I need to switch event management software providers?” Make a list of all the reasons you can come up with. It could be anything from not liking the user interface to having to use different pieces of software when there may be an all-in-one solution that can do exactly what you need for a better price. Be as detailed as possible, and don’t leave anything out. Nothing is too insignificant when it comes to your organization’s needs.

Decide What’s Important

Now take the list and prioritize what the most important things are for your organization. 

Know your requirements and understand what you want and what features you need that you will not compromise on. Below are some key points you might want to take into heavy consideration when it comes to choosing event management software for your organization:

Data & Security Compliance

If you’re selling tickets online, you’ll want event management software that is highly secure. When it comes to your organization’s information, as well as the credit card data and information of your customers, you don’t want to compromise. You want to rest easy knowing that all data and information is safe and secure. 

Support

You’ll want to make sure your event management software provider is able to quickly and efficiently handle your support needs while also including a quick reference guide on its support website when you’re in a pinch and need help fast.

Integration Capabilities

Choose an event management software provider that delivers a broad rang of API integration options, preferably API integration options that fit your current and future needs.

Mobile App

Connect with participants and spectators on event day and beyond with a mobile app. Give participants the ability to see the event map right from their mobile devices while also have the ability to communicate with participants when needed.

Social Integration

Drive excitement and engagement for your event via social integrations. Once a customer has registered for an event, give them the ability to share it to their social channels right from the event registration page. 

Determine a Budget

Take a look at how much you are currently spending on your event management software or whatever solution you have in place. Would you be willing to pay a bit more to find an all-in-one solution that meets all your needs and then some? Or do you want to keep the price the same while only being able to solve the problems at hand? Determine what you budget is, and leave a cushion in there in case you decide to spring for a solution that solves all your problems.

Research Your Options

Once you complete the previous steps, it’s time to research all the event management software providers out there and how they can help take your organization to the next level. Fire up your computer and Google to your heart’s content. But remember to keep in mind the functionalities you’re not willing to compromise on, the ones that are an added bonus and how it all fits within your allotted budget.

ACTIVEWorks Endurance’s All-In-One Solution Has Everything You Need for Success

Grow your events and increase revenue with ACTIVEWorks Endurance. Our dynamic all-in-one solution has the tools you need to help attract and convert new participants. Rest easy with streamlined events that are supported by event technology that grows your event and elevated the experience for all involved. 

ACTIVEWorks Endurance has robust analytics and reporting tools, a helpful CRM and email tool, a participant experience enhancing app and Virtual Event Bags that can be custom branded to showcase your sponsors. Connect with us today to see how ACTIVEWorks Endurance can set your events up for success!

Set yourself up for success.

See how ACTIVE can help your organization grow.
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